Social Media and Youth
Research Journey, 2019
Shubhada Kulkarni
Today social media networks such as Facebook, Twitter, Youtube, Whatsapp, Instagram etc. become an integral part of youth's life. Youth cannot imagine themselves without using social media network. They are active on social media from early in the morning to late night. Students use social media networks in the examination periods also. These new social communication channels have been adopted by all the age groups in India. Social media have a significant impact on the society especially on the youth. Social media networks have negative as well as positive impact on our society. It is important to know the positive and negative impact of social networking sites and applications on today's young generation. It is also important to know the benefits of social networking for youth. This paper is an attempt to study the impact of social networking sites and applications on young generation. It is a result of a survey conducted on youth of Jalgaon and Dhule Districts. The sample size of 100 respondents was obtained by distributing well structured questionnaires. Convenience sampling method was used. The scope of the study was limited to the youth of Jalgaon and Dhule district. The result shows that there is a significant impact of social media sites and applications on today's youth. It is also seen that there are benefits of social networks for youth. This study also describes that there were some drawbacks of social networking.
Publication Date: 2019
Publication Name: Research Journey
Author - Richard M. Perloff
Abstract
Although there is a voluminous literature on mass media effects on body image concerns of young adult women in the U.S., there has been relatively little theoretically-driven research on processes and effects of social media on young women’s body image and self-perceptions. Yet given the heavy online presence of young adults, particularly women, and their reliance on social media, it is important to appreciate ways that social media can influence perceptions of body image and body image disturbance. Drawing on communication and social psychological theories, the present article articulates a series of ideas and a framework to guide research on social media effects on body image concerns of young adult women. The interactive format and content features of social media, such as the strong peer presence and exchange of a multitude of visual images, suggest that social media, working via negative social comparisons, transportation, and peer normative processes, can significantly influence body image concerns. A model is proposed that emphasizes the impact of predisposing individual vulnerability characteristics, social media uses, and mediating psychological processes on body dissatisfaction and eating disorders. Research-based ideas about social media effects on male body image, intersections with ethnicity, and ameliorative strategies are also discussed.
Keywords
Body dissatisfaction Eating disorders Social comparisons Transactional media effects Social media Mass media
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